Category: Marketing Tips

5 Mistakes You’re Making that are Ruining Your Online Visibility.

People make honest mistakes every day. And, for the most part, they’re harmless. However, if you’re making certain mistakes with your business, it’ll cause your online visibility to fall. In turn, this makes your ideal audience less likely to find your website. This causes less traffic, and less business, which, is bad. So, in the …

4 Ways to tell Your Business’s Social Media Account is Failing (and How to Fix It).

From YMG – Digital Marketing Experts in Chelmsford, Essex. Not everybody has the time to be an active social media user, especially business owners. But this doesn’t mean that business owners should neglect their social media accounts. But if you’re not savvy with how social media works, how can you tell if your business account …

3 Do’s and 3 Don’ts of Email Campaigns.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Email campaigns are an extremely handy tool for any business, including yours – providing you create an effective campaign. If it’s not, you’ll be wasting both time and resources. So, how can you ensure you create an effective campaign? There’s a lot that goes into an …

How to Market & Advertise Your Business After Christmas.

From YMG – Digital Marketing Experts in Chelmsford, Essex. We know, we know. Post-Christmas can be a gloomy time of year. Rubbish weather, diets, and refunding those gifts your aunty got you. But it doesn’t have to be all doom and gloom. If you take your time to create a plan and structure out for …

How to Market & Advertise Your Business This Christmas… or Not.

From YMG – Digital Marketing Experts in Chelmsford, Essex. The holidays are coming. The holidays are c- oh, wait, they’ve gone. And you’ve missed a huge opportunity to market and advertise your business. Ok, so the holidays haven’t passed yet. But they come around so quickly that it’s easy to forget things. The earrings your …

Jargon Buster – Call to Action.

From YMG – Digital Marketing Experts in Chelmsford, Essex. So, how much do you know about the marketing term ‘call to action’? No, it’s not a when you phone a friend who lives in West London. That’d be a Call to Acton. Close, but no cigar. Like the neighbour’s cat that you fed once and …

Jargon Buster – Engagement Rate.

From YMG – Digital Marketing Experts in Chelmsford, Essex. There are so many words and phrases out there. How are we supposed to remember them all? Like ‘stone the crow’. Do you know what that means? It’s thought that this phrase is a term of expression. Used when someone was surprised. “I’m late for work? …

Yet 4 More Great Quotes and How They Can Help Inspire Your Business.

From YMG – Digital Marketing Experts in Chelmsford, Essex. By now we’ve written 3 ‘Great Quotes and How They Can Help Inspire Your Business’ articles. And, because you guys seem to really enjoy them, we’ve written a 4th! How lucky are you? If you’re looking to read the other 3 articles, be sure to click …

Jargon Buster – Paid & Organic Traffic.

From YMG – Digital Marketing Experts in Chelmsford, Essex. Traffic is good. There, I said it. But no, I don’t mean road traffic. Of course, I’m talking about website traffic. The sort of traffic that can be converted into customers, clients, and brand evangelists. There are two main types of traffic – called paid traffic …

Phone Loaded with Social Media Apps

Reasons Your Business Needs a Social Media Expert – Part 1.

From YMG – Digital Marketing Experts in Chelmsford, Essex. You may think that posting content to your social media pages whenever you get time is enough. But this is not the case. In some cases, it can hinder the performance of your account. First, your content must be regular. As this may be the first …